Travis Scott’s partnership with Jordan Brand continues to redefine what a modern sneaker collaboration looks like. Since first flipping the Swoosh on the Air Jordan 1 in 2019, La Flame has built one of the most commercially successful and culturally dominant runs in footwear. Now, the Travis Scott x Air Jordan 1 Low OG SP “Shy Pink” adds a softer palette to the formula—without losing the edge that made the series a global phenomenon.
Scheduled to release on May 29, 2026, this latest Air Jordan 1 Low blends muted heritage tones with vibrant pink accents, offering a seasonal refresh that feels tailored for late spring and summer rotations. Here’s everything you need to know before launch day.
Features at a Glance
- Release Date: May 29, 2026
- Price: $155
- Style Code: IQ7604-100
- Colorway: Sail/Tropical Pink/Shy Pink/Muslin
The Details
The “Shy Pink” edition sticks to the blueprint that has defined Travis Scott’s Air Jordan 1 Low OG line: premium materials, reversed Swoosh branding, and subtle Cactus Jack detailing throughout. A Sail leather base sets a neutral foundation, while Muslin overlays add vintage warmth reminiscent of aged midsoles from original 1985 pairs.
The defining element arrives through layered pink hues. “Tropical Pink” and “Shy Pink” accents energize the side panels and branding hits, striking a balance between understated and statement-making. The palette aligns with current industry trends favoring soft pastels and washed tones, proving once again that Travis Scott collaborations often mirror broader fashion movements.
As expected, the oversized reverse Swoosh dominates the lateral side, rendered here in a pink finish that contrasts cleanly against the Sail upper. Traditional Swooshes appear on the medial panels, maintaining the familiar dual-identity look that has become synonymous with Scott’s Jordan releases.
Cactus Jack branding is subtly integrated across the tongue, insole, and heel. The heel tabs split branding duties between the Wings logo and Scott’s signature face motif, reinforcing the collaborative DNA without overwhelming the design.
Underfoot, a Muslin midsole enhances the vintage aesthetic, while a pink rubber outsole ties the color story together. The aged effect continues Jordan Brand’s recent emphasis on pre-yellowed finishes, a design approach that resonates strongly with collectors who appreciate archival inspiration.
Material quality remains central to the appeal. Premium leather construction, soft lining, and careful color blocking elevate the shoe beyond standard GR releases. That attention to detail has been a consistent driver of resale demand across previous Travis Scott Air Jordan 1 Low drops.
The Air Jordan 1 Low OG silhouette itself has experienced a renaissance over the past five years. Once overshadowed by its high-top counterpart, the low-cut version now commands equal cultural relevance—thanks in large part to collaborations like this. Scott’s reinterpretation helped reposition the model as a staple in both streetwear and luxury-leaning wardrobes.
At a retail price of $155, the “Shy Pink” maintains the accessible pricing structure typical of the series, though demand will likely far exceed supply. Expect availability through SNKRS and select Jordan Brand retailers on May 29, 2026.
Official Images
Disclosure: This article was created with the assistance of AI and edited by the Kicksologists editorial team to ensure accuracy and originality.
